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dulux paintpod

brand identity

Dulux needed a catchy, memorable name and brand identity for its revolutionary power roller. We created an identity for PaintPod which perfectly sums up the proposition, creating a personality and tone that’s contemporary, accessible and fun.

dulux paintpod

impactful packaging

The packaging makes a bold statment and effectively communicates all the great features and benefits.

dulux paintpod

impactful packaging

The pearlescent shrink sleeve gives the paint pack a contemporary look in a traditional category.

dulux paintpod

instore excecution

Our high impact point of sale ensured consumers couldn’t miss PaintPod instore.

dulux paintpod

communication material

Trade press advertising and literature made sure that customers and consumers knew all about PaintPod.

dulux paintpod

the result

design group international • the cow shed • greenway farm • bath road • wick • bristol BS30 5RL • t: 01225 446744